Pharma Advice

Pharmaceutical laboratories: your challenge is to integrate innovation into your processes

Massive investment in innovation
Europe is investing massively: 80 billion euros have been injected into digital healthcare over the past 5 years, and it now accounts for 25% of global investment in healthtech.

The need for concrete progress
Pharmaceutical companies' medical, marketing, digital and general management teams need to integrate innovation quickly and effectively into their multi-year strategies.

Generative AI for marketing and customer engagement
How can we ensure that generative AI, omnichannelity or collaborations with tech startups with expertise in digital healthcare produce tangible, lasting results?

A systemic approach to innovation
100% of EU member states now offer online access to healthcare data, paving the way for massive use of AI and smoother patient pathways.
Today, pharmaceutical companies must :
- Implement comprehensive, personalized, ROI-oriented omnichannel strategies.
- Integrate artificial intelligence (generative or otherwise) into their key processes.
- Identify and contract with digital solutions (start-ups) that are relevant, reliable and aligned with their medical and business priorities.
- Acculturate their employees to new uses, so that innovation does not remain a dead letter.
We offer an effective systemic approach through our consulting services for the pharmaceutical sector.
Scouting & partnerships with healthcare startups
With over 3,000 solutions analyzed, we are a recognized partner for sourcing, evaluating and contracting strategic collaborations - from start-ups to field trials. As demonstrated by our NextGen Coalition initiative, the first healthcare coalition to see the emergence of over 40 innovation projects.


Omnichannel, HCP engagement and AI integration
With our tool-based consulting approach, we have helped over 15 countries to design and deploy effective omnichannel strategies. Integrating segmentation, CRM, content and on-the-job training thanks to our in-house consultants.
What's more, through our Gen AI Spark offering, we train your teams in AI.
We identify relevant use cases and run pilots with a view to transforming them into measurable impact.
Three areas of expertise mobilized to create value and provide the right pharma advice
Transformation & Innovation
Acculturation, market research, intrapreneurship, innovation governance, LEX (learning expeditions) in pioneering ecosystems.
Collaboration & Financing digital healthcare
Public-private consortiums, VC boards, scalable business models, due diligence.
AI & Acculturation
Comprehensive skills-building program, practical applications, proven tools (ChatGPT, Copilot...).